Sometrics is an analytics service focussed on social networking, gaming platforms and virtual worlds.
Sometrics‘s Social Ad Manager
Sometrics offers tools that allow publishers and brands to manage ad inventory across social web platforms. The brands can optimize campaigns through audience analysis and targeting, as well as gain ’social intelligence’ about the performance of those campaigns through detailed analytic.
Sometrics provides a simple platform where from you can manage all ads, offers and networks. This comes along with powerful analytics capabilities that help publishers or developers to analyze all activity, down to detailed demographics.
Virtual Currency platform
Their Virtual Currency platform combines social analytics with offer management and rich media brand advertising capabilities, creating a way to monetize applications and games across the social web.
It also tracks information like: page views and unique visits, installs and uninstalls, age, gender, number of friends, and location.
The Sometrics solution works on top of social platforms like Facebook, MySpace, and Bebo to provide detailed analytics on millions of daily users.
Company Insight
Sometrics has received funding from Steamboat Ventures, Greycroft Partners, AT&T and was the first recipient of capital from The Mail Room Fund, an investment consortium that combines big Hollywood (the William Morris Talent Agency) with Silicon Valley (Accel and Venrock). Sometrics is based in Los Angeles.
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